Privacy Notice | Carrot

Privacy notice

Introduction

Purpose and scope

Carrot Fertility, Inc. (“Carrot Fertility”) and Carrot Medical, LLC (“Carrot Medical”) are committed to protecting your privacy. This Privacy Notice explains how your Personal Information is collected, used, stored, processed, transferred, and disclosed by Carrot Fertility and Carrot Medical (collectively, “Carrot,” “we,” “our,” or “us”).

This Privacy Notice applies to our website https://get-carrot.com (our "Website") and any other website, mobile application, or online service that links to this Privacy Notice (collectively, our "Service").

The Service may contain links to third party websites of our business partners, advertisers, and social media sites. Before accessing or using our Service, please ensure that you have read and understood our collection, storage, use, and disclosure of your Personal Information as described in this Privacy Notice.

HIPAA Applicability

This Privacy Policy does not apply to Carrot’s use and disclosure of Protected Health Information.

Carrot Medical uses and discloses Protected Health Information about Carrot Medical patients in accordance with its Notice of Privacy Practices.

Important Terminology

Carrot is the “Data Controller” responsible for protecting your Personal Information, which means we determine and are responsible for how your Personal Information is handled.

Geographic considerations

Supplemental information for certain states

If your state of residence has specific privacy requirements that go beyond the general scope of this Privacy Notice, it is listed below:

Supplemental Information for certain countries

If your country of residence has specific privacy requirements that go beyond the general scope of this Privacy Notice, it is listed below:

Use of Artificial Intelligence (AI) and Machine Learning (ML)

Overview and legal bases

We use Artificial Intelligence (AI) and Machine Learning (ML) technology in different ways across the Service. Our uses fall under two broad categories:

AI uses for which we rely on your consent.

For certain AI uses, we will only process your Personal Information with your consent.

AI uses for which we rely on performance of contract and/or our legitimate interests.

For other AI uses, we rely on performance of contract and/or our legitimate interests.

Carrot Sprints

If you participate in Carrot Sprints, our fertility and metabolic health coaching program, AI technology helps support personalized guidance based on the medical history, lifestyle data, and engagement patterns you provide.

Human oversight and automated decision-making

We do not rely on AI alone to make decisions that have a legal or similarly significant effect on you without meaningful human review.

Collection, use, and disclosure of personal information

Collection

How we collect Personal Information
We collect Personal Information when you voluntarily submit information to us. This can include information you provide to us when you register for an account, or use some other feature of our Service.

Categories of Personal Information we Collect

The categories of Personal Information we collect may include, without limitation:

Personal information we collect from you and from third parties

We may also collect information about you from our third party partners.

Linking and Combining Personal Information from Different Sources

We also link or combine your activities and information collected from you on our websites.

Use

Overview of how and why we use personal information

This section sets out the categories of Personal Information we collect about you and explains how and why we use that information.

Contact and profile information

This category includes Personal Information we collect when you register for our Service or communicate with us.

Sensitive data

This category includes sensitive information, such as your and your partner's gender identities, relevant diagnoses, and biometric data.

Comments, chats, and opinions

When you contact us directly, we will record your comments and opinions to improve our products and services.

Expense, payment, and transaction information

This category includes information such as your receipts for fertility care and other services, and your payment information.

Location information

This category includes Information about your location, which is used to provide personalized content.

Information provided by third parties

We may receive information from third parties, which may include sensitive information.

Disclosure

How and why we may disclose your information

Independent Third Party Providers and Advisors

We may share your Personal Information with third party providers and advisors where this is necessary for our legitimate interests.

Law Enforcement

In the event we receive a request for Personal Information from law enforcement, we follow specific principles to protect your privacy.

Your choices and control over your information

Your profile

You may update your profile information, such as your name, address, or bank account information.

Cookies and tracking preferences

You can choose not to allow some types of cookies.

Your rights with respect to your information

You have the right to understand how your personal and health information is collected, used, shared, and protected.

How we store and protect your information

Data storage and transfer

Your information collected will be stored and processed in the United States and may be processed in any other country.

Keeping your information safe

We employ physical, administrative, and technological safeguards designed to preserve the integrity and security of all information collected through our Service.

Retention of your information

We will retain your information only as long as necessary for the purposes outlined in this Privacy Notice.

Questions about and changes to this privacy notice

Questions about this privacy notice

If you have any questions about this Privacy Notice, please contact us.

Changes to this privacy notice

We plan to update this Privacy Notice regularly. You'll be notified of any material changes. Effective Date: June 2026